The most unique identity of Telecommunication sector is "Diverse" and it can be debated to the core. Telecom is placed in too many sectors,
Infrastructure sector - your physical links to hook up end customers and in turn to internet points is your primary investment. too many elements goes here physical ground cable infra, tower infra, tower room, server/switching/routing space - typically a Data Center all of these are Infrastructure element. Irrespective of your mode of operation like CAPEX or OPEX investment as infrastructure is inevitable.
IT Sector - Technology competency is the brain. Your investment in investment can result in profit only when you can right technology in place. I have witnessed various key changes in this area, Your ROI should be within 5 years other wise you are dead not just cos of depreciation cos of technology change. When Iphone 4 is out you can not sell iphone 3G volumes will decrease and end up in zero. you have to be very watchful to travel ahead of technology, every major telecom companies participate in creating technologyu group that helps them in positioning themselves ahead of competition at the worst case in sync with competition.
Service Sector - Why not end of the day what you offer is service "Connectivity" Pay for what you use. Your whole business should aim at improving the service capabilities and improving the value additions. Companies who could not understand this reality are going no where, One of the over hyped telecom company saw a big dip couple of years agao only cos they did not relaize the importance of service.
Marketing Sector - Its a kind of flip-flop argument, No one can sustain without marketing - Golden lines in business. But Telecom is so simple to pitch-in with idea and complex for many cos of inability in sustaining with key marketing mantras.
Innovation Sector - Over the past 15 years our globe have witnessed 100 different telecommunication technologies. The one who can not innovate is dead man here. You gotta be dynamic.
So, where should i place telecommunication industry? This is not just part. Each legs are so vital to keep going. I personally call it as "MANAGEMENT SECTOR" those who can strike balance of all the above field only can sustain here. You need to outsource work irrespective of your size and ability, You have to be in sync with technology hubs, Your theme should reflect the mood of the people. When it is summer your product need to be so cool, If it is cricket season you need be with instant access to score. Irrespective of who is governing the country, state, city or panchayat who gotta keep your physical cable safe, Be a diplomat. Learn to be a master in controlling the game.
Infrastructure sector - your physical links to hook up end customers and in turn to internet points is your primary investment. too many elements goes here physical ground cable infra, tower infra, tower room, server/switching/routing space - typically a Data Center all of these are Infrastructure element. Irrespective of your mode of operation like CAPEX or OPEX investment as infrastructure is inevitable.
IT Sector - Technology competency is the brain. Your investment in investment can result in profit only when you can right technology in place. I have witnessed various key changes in this area, Your ROI should be within 5 years other wise you are dead not just cos of depreciation cos of technology change. When Iphone 4 is out you can not sell iphone 3G volumes will decrease and end up in zero. you have to be very watchful to travel ahead of technology, every major telecom companies participate in creating technologyu group that helps them in positioning themselves ahead of competition at the worst case in sync with competition.
Service Sector - Why not end of the day what you offer is service "Connectivity" Pay for what you use. Your whole business should aim at improving the service capabilities and improving the value additions. Companies who could not understand this reality are going no where, One of the over hyped telecom company saw a big dip couple of years agao only cos they did not relaize the importance of service.
Marketing Sector - Its a kind of flip-flop argument, No one can sustain without marketing - Golden lines in business. But Telecom is so simple to pitch-in with idea and complex for many cos of inability in sustaining with key marketing mantras.
Innovation Sector - Over the past 15 years our globe have witnessed 100 different telecommunication technologies. The one who can not innovate is dead man here. You gotta be dynamic.
So, where should i place telecommunication industry? This is not just part. Each legs are so vital to keep going. I personally call it as "MANAGEMENT SECTOR" those who can strike balance of all the above field only can sustain here. You need to outsource work irrespective of your size and ability, You have to be in sync with technology hubs, Your theme should reflect the mood of the people. When it is summer your product need to be so cool, If it is cricket season you need be with instant access to score. Irrespective of who is governing the country, state, city or panchayat who gotta keep your physical cable safe, Be a diplomat. Learn to be a master in controlling the game.
